Tag Archives: BOP

Frugal Innovation in Healthcare: New book from Aditi Ramdorai and Cornelius Herstatt

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Aditi Ramdorai and Cornelius Herstatt have published a new book titled “Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation” (Springer Verlag, ISBN 978-3-319-16335-2). The book is scheduled to arrive in bookshops on May 14, 2015. It has been published in the “India Studies in Business and Economics” series of Springer and is already the second title by CFI team in this series. The first publication was “Aiming Big with Small Cars: Emergence of a Lead Market in India” by Rajnish Tiwari and Cornelius Herstatt, published in 2014.

About “Frugal Innovation in Healthcare” (publisher’s description)

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Frugale Innovation: Wissenschaftliche Einordnung eines neuen Innovationsbegriffs

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Ein neues Arbeitspapier von Cornelius Herstatt und Rajnish Tiwari setzt sich mit der Frage der wissenschaftlichen Einordnung des Begriffs “frugale Innovation” auseinander. Zielsetzung des vorliegenden Beitrags ist es, frugale Innovation einzuordnen und von anderen, verwandten Innovations-Konzepten (“Jugaad”, “Bottom of the Pyramid” und “Reverse Innovation”) abzugrenzen. Die Autoren schlagen einen Katalog von Bestimmungsfaktoren für frugale Innovation vor. Die Bestimmungsfaktoren werden anhand von Beispielen erläutert. Ferner gehen die Autoren auf ausgewählte betriebswirtschaftliche Instrumente (Wertanalyse, Target Costing, innovative Analogien) ein, die bei der Realisierung von frugaler Innovation genutzt werden können.

Details: Working Paper 88 (Institut für Technologie- und Innovationsmanagement der TU Hamburg-Harburg / PDF, ca. 640 KB)

Abstract

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Imperative of Frugal Innovations for Emerging Markets and Beyond

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A Report on the Schmalenbach-TUHH Symposium

 By: Dr. Rajnish Tiwari
SG-Group

A group photo of symposium participants / photo: TIM-TUHH/Göldner

On the 9th and 10th October 2014 a well-received symposium on the topic of frugal innovation was held at the premises of Hamburg University of Technology (TUHH). The symposium, carrying the title “Frugal Innovation” und die Internationalisierung der FuE: Hintergründe, Strategien, Fallstudien (English title: “Frugal Innovation and the Internationalization of R&D: Backgrounds, Strategies and Case Studies”) was organized by the Working Group on Innovation Management of the Schmalenbach-Gesellschaft für Betriebswirtschaft e.V. (hereafter SG) in collaboration with the Center for Frugal Innovation (hereafter CFI) of TUHH. The symposium with close to 45 participants from the industry and academia was well-attended and saw some very interesting contributions by invited speakers. The insights generated here through a unique setting of business/academia interaction can potentially push the envelope of research and help expand the currently limited understanding of frugal innovations.

(Note: For a PDF version of this article click here, otherwise you may continue reading in HTML format)

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New article: “Changing Dynamics of Lead Markets: A New Role for Emerging Economies as Innovation Hubs”

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A new article by Rajnish Tiwari and Cornelius Herstatt, published in The European Financial Review, issue April/May 2014, pp. 69-72.

Lead markets play a crucial role in the global diffusion of innovations. Innovative firms actively seek access to such markets whilst policy makers, especially in Europe, have attempted to foster lead markets by concerted policy measures. Below, Rajnish Tiwari and Cornelius Herstatt suggest that the conventional wisdom on the emergence and functioning of lead markets needs a rethink to better reflect the changing dynamics in the global economy, and argue that dynamic economic growth in largely unsaturated markets and increasing technological capabilities are letting new lead markets emerge in the developing world.

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Aiming Big with Small Cars: Emergence of a Lead Market in India

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A new book by Rajnish Tiwari and Cornelius Herstatt dealing with frugal innovations and the role of emerging market countries, published by Springer

  • Critical analysis of today’s dominant logic and extension of lead market paradigm
  • Delivers new assessment tools for identifying emerging lead markets
  • Explores opportunities for frugal innovations and their constituent characteristics
  • Detailed analysis of a sunrise industry in India​

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