Category Archives: Announcements

Vortragsfolien zum Symposium “Hidden Champions” (IWH 2013)

Posted on by

India Week Hamburg 2013Jetzt haben wir die Vortragsfolien zum Symposium “Indien als Herausforderung für ‘Hidden Champions’: Erfolgsfaktoren der Marktbearbeitung für deutsche Mittelständler” (10. Sept. 2013, Handelskammer Hamburg) online zur Verfügung gestellt. Das Symposium fand im Rahmen der India Week Hamburg 2013 statt und wurde vom Institut für Technologie- und Innovationsmanagement der TU Hamburg-Harburg, dem German-Indian Round Table Hamburg, und der Handelskammer Hamburg gemeinsam organisiert.

Bei Rückfragen oder Anmerkungen wenden Sie sich bitte an Dr. Stephan Buse oder Dr. Rajnish Tiwari.

Symposium Announcement: “Mastering the Frugal Challenge”

Posted on by

Center for Frugal Innovation @ TIM/TUHHWe at the Center for Frugal Innovation are organizing a symposium on the feasibility and implementation of frugal innovations in firms. The symposium with the title “Mastering the Frugal Challenge: Innovating for Global Growth through Affordable Solutions” will take place on 19th November 2013 in Hamburg. A detailed programme agenda and the registration modalities can be found here. The symposium will be preceded by a research seminar with invited guests from universities and research institutions on the 18th November in Hamburg.

In the meantime for any enquiry please contact: frugal.innovation@tuhh.de, and/or our team.

Telephone contact:
Dr. Stephan Buse (+49 40 42878 3829)
Dr. Rajnish Tiwari (+49 40 42878 3776)

Frugal Innovations: The Evolving Research Agenda and Community Efforts

Posted on by

Recently, Prof. Cornelius Herstatt and Rajnish Tiwari, representing the Center for Frugal Innovaions at TIM/TUHH, attended a symposium on frugal innovations and presented  a conceptual work on frugal innovations titled “The Frugal Paradigm: Developing a Conceptual Framework for Affordability-Driven Innovations“.

Logo for the 73rd Annual Meeting of AOM (2013)The talk was delivered at the symposium “Frugal Innovation: Ways forward for Concept, Theory and Practice” organized during the recently held 73rd Annual Meeting of the Academy of Management (AOM) from August 9-13, 2013 – Lake Buena Vista (Orlando). The symposium was chaired by Radha Basu, Director of the Frugal Innovation Lab at Santa Clara University, and organized by Preeta Banerjee (Brandeis University), Yasser Ahmad Bhatti (University of Oxford), Sanjay Jain (Santa Clara University), and Shaista E. Khilji (George Washington University). Marc Ventresca (University of Oxford) acted as Discussant of the papers presented at the symposium, which consisted of:

  • Conceptualizing and Operationalizing Frugal Innovation
    By: Yasser Ahmad Bhatti (University of Oxford)
  • Frugal innovation and Disruptive Innovation Theory
    By: Sanjay Jain (Santa Clara University)
  • The Frugal Paradigm: Developing a Conceptual Framework for Affordability-Driven Innovations
    By: Rajnish Tiwari and Cornelius Herstatt (Hamburg University of Technology)
  • The Practice of Frugal Innovation in Healthcare and IT
    By: Preeta Banerjee and William J Oliver (Brandeis University)
  • Frugal Solutions: Lessons from Practice
    By: Peter Hesseldahl (Universe Foundation)

The symposium was well attended and followed by a meeting of the core team of organizers / presenters / discussant and some interested participants from the researcher community that included Aditi Ramdorai (Hamburg Univesity of Technology), Jody Johannessen (Zayed University, Dubai), and Ronny Reinhardt (Dresden University of Technology). The participants agreed to foster the research on frugal innovations through intensified collaboration. Need was felt was creating an exchange platform such as a blog, that would enable the frugal innovation community to share and disseminate ideas and information about research and upcoming events. One of the next events is a symposium on frugal innovations set to be held on the 18th and 19th of November in Hamburg, Germany. This symposium will have two tracks (an academic one on the 18th, and a practitioner one on the 19th) is being organized by CIF. More details to follow on this. For any queries, please feel free to contact Rajnish Tiwari.

“Aiming Big with Small Cars”

Posted on by

A forthcoming publication on the emergence of a lead market for frugal products in India:

Aiming Big with Small Cars: Emergence of a Lead Market in India

By: Rajnish Tiwari and Cornelius Herstatt

India Studies in Business and EconomicsSpringer Verlag, Series: India Studies in Business and Economics

(2014, Approx. 180 p. 42 illus.)

Hardcover edition (ISBN 978-3-319-02065-5, Due: December 31, 2013)
E-book edition (to be available shortly, ISBN 978-3-319-02066-2)

About the book

  • Critical analysis of today’s dominant logic and extension of lead market paradigm
  • Delivers new assessment tools for identifying emerging lead markets
  • Explores opportunities for frugal innovations and their constituent characteristics
  • Detailed analysis of a sunrise industry in India​
This book focuses on the small car segment of India’s automotive industry to explain the emergence of lead markets. The authors contend that the current understanding of lead markets does not sufficiently explain the business practices that are born out of the intensified globalization of innovation. Lead markets are considered crucial for the global diffusion of new products and this book investigates whether sustainable lead markets can also emerge in developing economies, and if so, under which conditions. The authors question the conventional wisdom and propose updates and extensions to the lead market theory to better reflect the changing ground realities on ground.

Content Level » Research

Keywords » Automotive Industry – Frugal innovations – Indian economy – Innovation systems – Lead markets

Emerald confers “Highly Commended Paper” award for a paper dealing with frugal innovations

Posted on by

Emerald Literati Network 2013 Awards for Excellence

“Cornelius Herstatt and Rajnish Tiwari receiving their award at the Emerald Networking and Awards Presentation Evening held as part of AOM 2013, Orlando, Florida”. Photo: Emerald.

Publishing house Emerald has conferred a “Highly Commended Paper” award on “Assessing India’s lead market potential for cost-effective innovations“, a scholarly paper authored by Dr. Rajnish Tiwari and Prof. Dr. Cornelius Herstatt in Journal of Indian Business Research. In an intimation to the corresponding author Emerlad informs:

Every year Emerald invites each journal’s Editorial Team to nominate what they believe has been that title’s Outstanding Paper and up to three Highly Commended Papers from the previous year (2012). Your paper has been included among these and I am pleased to inform you that your article entitled ‘Assessing India’s lead market potential for cost-effective innovations’ published in Journal of Indian Business Research has been chosen as a Highly Commended Award Winner at the Literati Network Awards for Excellence 2013.

The award winning papers are chosen following consultation amongst the journal’s Editorial Team, many of whom are eminent academics or practitioners. Your paper has been selected as it was one of the most impressive pieces of work the team has seen throughout 2012.

The journal article may be downloaded here.

A Working Paper version is available without any time limit.